Dan Cirucci: Marciarose: The Original Trailblazer Returns

Wednesday, September 15, 2010

Marciarose: The Original Trailblazer Returns

Decades after she stepped down from the anchor desk, Broadcast Pioneer Marciarose Shestack, who co-anchored the country’s first Eyewitness News program at KYW-TV (CBS 3) in 1965 with the legendary Tom Snyder, will observe the 45th anniversary of the news format by anchoring the station’s news updates at noon today, Wednesday, September 15th on CBS 3.
News Director Al Primo changed the face of local news forever that year when he teamed up Shestack and Snyder for a new type of newscast in Philadelphia, one in which the reporters were seen on camera in addition to having the anchors report the stories. Eyewitness News changed the face of local news, launching hundreds of imitators nationwide and creating the newscast format that is the gold standard today.
Shestack will anchor the news updates in the station’s new noon show, Talk Philly, then join co-hosts Pat Ciarrocchi and Ukee Washington on the set to discuss the early years of TV news. Following the broadcast, the Broadcast Pioneers of Philadelphia will hold a special luncheon in celebration of the milestone.
“All of us at CBS 3 are proud of the pioneering role that the station played in the history of television,” says President and General Manager Jon Hitchcock. Over the years, the station continued its role as an innovator, breaking the color line to feature the market’s first African-American reporter, giving the market its first early morning newscast, being the first to broadcast in Stereo and High Definition and airing the first closed-captioned news among other firsts. Today, the station continues to be an innovator bringing viewers breaking news whenever and wherever they need it – on-air, online, on cell phones, and even at street-side newsstands.
“We take the legacy of Eyewitness News very seriously,” says Vice President and News Director Susan Schiller. “We are always aware of those that went before us and, like them; we keep our eye on what’s next and work every day to break new ground.”
CBS 3 (KYW-TV) and The CW Philly (WPSG-TV) are part of CBS Television Stations, a division of CBS Corporation.

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About Dan Cirucci

He's been cited by the late Rush Limbaugh, quoted in the New York Times, featured at Real Clear Politics and Lucianne.com and interviewed across all media.

He's Dan Cirucci, the founder and editor-in chief of the Dan Cirucci Blog, a Save Jersey blog columnist, frequent guest on the Matt Rooney radio show and one of the most widely honored public relations professionals in his field. He's also been a public relations consultant to numerous organizations and individuals and hosted The Advocates on RVN-TV.

Inducted into the Philadelphia Public Relations Hall of Fame, for many years he served as a Lecturer in Corporate Communication at Penn State University. A former President of the Philadelphia Public Relations Association (PPRA) he has lectured at Rowan University, Temple University, The College of New Jersey and Arcadia University. He has conducted workshops on public relations for thousands of participants throughout the nation and has taught countless others the art of public speaking. He has also advised numerous lawyers, judges, public officials and political candidates.

Cirucci is a prolific writer and his op-ed pieces have appeared in the Philadelphia Daily News, Philadelphia Inquirer, Courier-Post, Broad and Liberty and other print and online platforms.

A native of Camden NJ, Cirucci is a former President of the Philadelphia chapter of the International Association of Business Communicators. Cirucci served as Associate Executive Director of the Philadelphia Bar Association for nearly 30 years. He served as Chair of Penn State University's Professional Advisory Board for the Corporate Communication major at Penn State Abington and on the Pennsylvania Bar Association's Judicial Selection Commission.

He received his MA degree from Rowan University and his BA from Villanova University. He has been named a Distinguished Alumnus of Rowan's public relations program and received the E. A. "Wally" Richter Leadership Award, the highest honor from the National Association of Bar Executives' Communications Section. He has also been honored by numerous other local, state and national groups.

In his hometown of Camden, Cirucci taught fifth grade at the Ulysses Wiggins Elementary School named for the founder of the Camden NAACP. There he was one of the first teachers in the country to teach African-American history to inner city students. He later served as editor of a local weekly newspaper, as Assistant to the Township Manager of Cherry Hill Township and as Associate Director of Communications at the New Jersey State Bar Association.

Cirucci's passions include all things Italian, politics, the popular culture, books and authors, art, communication, music, theatre, movies, dining and travel.

He and his wife Carole have two grown children and seven grandchildren.

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