Thursday, April 16, 2015

Can You Reinvent Yourself? Find Out On 4/23!

The Kickoff of PPRA's 70th Anniversary Year
Thursday, April 23, 2015

A Celebration of Reinvention
with the Philadelphia Public Relations Association 
Keynote with William J. Marrazzo  
Chief Executive Officer and President of WHYY, Inc.
A pioneering Philadelphia corporate leader, Bill Marrazzo has helped reimagine public broadcasting, turning WHYY into the region's largest and most successful public media provider. He'll explain how WHYY anticipates change and uses on-air and online content to drive audience engagement and remain an industry leader even as it begins its 61st year.

Panel Discussion on  
"The Art and Craft of Reinvention: Why, How and When"
A group of pros who have reinvented themselves and/or clients gives you the lowdown on this critical key to survival. Learn how to adapt, renew and thrive in any environment.

Confirmed Panelists:
  • Marc Brownstein - President and CEO of the Brownstein Group, one of Philadelphia's oldest and most-respected public relations and branding agencies which recently celebrated its 50th anniversary.
  • Danny Cevallos - CNN and HLN legal analyst and online columnist who is a successful criminal defense attorney. He's also guest hosted Court TV's "In Session" program.
  • Peggy Giordano - Former Director of Programming at CNBC and former Executive Producer at Bloomberg News, she began her career as a teacher and is now a media consultant.
  • Dan Gross - President of Gross Communications, specializing in strategic and crisis communications, social media, media training and labor relations. Formerly a Philadelphia Daily News columnist, he was President of the Newspaper Guild of Greater Philadelphia.
  • Gina F. Rubel - An attorney and President, CEO and founder of  Furia-Rubel Communications, a full-service marketing and public relations shop listed among the top firms by the Philadelphia Business Journal for 10+ years. 
  • Moderated by  Dr. Ross Brinkert - Associate Professor of Corporate Communication, Penn State University. Dr. Brinkert's specialties include personal branding and organizational change.

Join us for a cocktail reception immediately following the program. Beer/wine bar and plentiful treats as we network, share our anniversary kickoff with our distinguished guests and toast the future of our association and our profession!


Walk-in and Cancellation Policy

Cancellations must be emailed to by April 21, 2015. No-shows who have registered by fax, mail or via the web, who have not cancelled their reservations will be charged the registration fee.  No refunds after April 21, 2015.


Thursday, April 23
3:30 - 4:00 p.m.
Registration & Networking

4:00 - 4:30 p.m.
Keynote Remarks
 4:30 - 5:30 p.m.
Panel Discussion
 5:30 - 7:00 p.m.
Cocktail Reception

Wyndham Philadelphia Historic District 
400 Arch Street
Philadelphia, PA19106

Registration Fees:
$49 for PPRA Members
$69 for Non-members
$35 for Students
Additional $5 for Walk-in Registrations


Online Registration

Printable Registration Form

PPRA Website

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