Wednesday, February 16, 2011

Philly Tourism Launches 'Philly Te Amo', the Greater Philadelphia Tourism Marketing Corporation’s insider guide to the people and places that make Philly Philly, today launched a Philly Te Ama® video series featuring celebrity fans of the city, along with local Hispanic leaders and their thoughts on why the region is a great place to live, work and play. The series includes 10 three- to five-minutes videos debuting over the course of 10 weeks and focusing on stars from Telemundo and the Food Network, chefs, artists and musicians.
“With Hispanics embracing technology faster than any other group in the U.S. and majorly influencing the brands that do business on the Internet, we thought now was the right time to launch this fun, insightful video series that will engage them and spark their interest in a Philadelphia visit,” says Meryl Levitz, president and CEO, GPTMC.
Here’s a look at the people and places highlighted in the videos:
Celebrity Slant:
  • Dr. Ana Maria Polo – Telemundo star of Caso Cerrado, acclaimed author and new found fan of Philadelphia, Dr. Ana Maria Polo enjoys cheesesteaks, history and cheering on the Phillies.
  • Penelope Menchaca – Host of Telemundo’s 12 Corazones, Menchaca tells viewers why she thinks Philadelphia would be a Pisces if it had an astrological sign and how she couldn’t wait to tour the city for the first time.
  • Daisy Martinez – No stranger to Philadelphia’s food scene, Food Network’s Viva Daisy! star talks about her love for the city and why eating locally sourced food is important to the Latino community.
  • Ivan Barias – This Grammy-nominated producer from Karma Productions tells viewers about his love for Philadelphia music and his work with local artists.
Philadelphia’s Tastemakers:
  • Ruben Amaro, Jr. – Less than two years after Armaro was named senior vice president and general manager of the Philadelphia Phillies in 2008, the team boasted the best record in the majors for the first time in history and played in their third straight National League Championship Series. Amaro talks about he proud he was to see Phillies’ Latino players make big contributions to help the team achieve success.
  • Michelle Ortiz – A member of artist collective Las Gallas, this mural artist focuses on her love of mural making and her artistic inspiration. Ortiz also delves into how young Latina artists in Philadelphia can make it in the world of art.
  • Guillermo Tellez – At Square 1682, located inside the Hotel Palomar Philadelphia, chef Tellez combines his global influences with sustainable and organic practices to create a forward-looking restaurant that’s abuzz with both locals and tourists. Tellez doesn’t hide his pride in the city’s emergence as a true dining destination.
  • Lucas Rivera – Named executive director of AMLA (Artistas y Músicos Latino Americanos) in January 2010, Rivera is devoted to promoting the development, dissemination and understanding of Latin music in the Philadelphia area, and he talks passionately about this city’s vibrant nightlife scene.
  • Marangeli Mejia Rabell and Rahsaan Lucas (AfroTaino Productions) – In 2005, Rabell and Lucas founded AfroTaino Productions as a vehicle for planning, promoting and executing global arts and cultural events for clients and their audiences. They’re big fans of the city’s nightlife scene and impressed with the way that Philadelphia’s arts organizations collaborate.
A Place Like No Other:
  • Taller Puertorriqueño, Inc. – A Philadelphia cultural institution, this non-profit Latino arts organization has been serving the neighborhood and nation for 35 years. Community leaders tell viewers why Taller has played such an important role in Philadelphia’s development.

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